Volvo was one of the active participants in the Global Road and Traffic Safety conference that was held in Abu Dhabi. The two-day conference was centred around the safety issues that autonomous driving poses in the current times.

The conference was attended by some of the key stakeholders and decision makers across public and private sectors. Volvo cars introduced and reviewed the main challenges of autonomous driving technology and called for a new global road safety standard, highlighting how autonomous vehicles will safely communicate with other road users.

The conference was attended by some of the key stakeholders and decision makers across public and private sectors.

“In line with the UAE Vision 2021 of creating a sustainable environment and infrastructure, Volvo Cars aims to lead the change towards building smart cities, which requires joint efforts among the public and private sectors. As a human-centric brand, we at Volvo aim to improve the daily lives of our customers through a holistic view of a future of mobility that is autonomous, electric, connected and safe,” said Marcus Rothoff, Autonomous Drive Solution Architect, Director, Volvo Car Group, Sweden. “Autonomous drive and safety are closely connected, and the technology has the potential to deliver the most significant improvement in traffic safety since Volvo Cars invented the three-point safety belt in 1959,” he added.

The two-day conference was centred around the safety issues that autonomous driving poses in the current times.

The company, which recently unveiled its 360c concept, explained the importance of new global safety standards surrounding autonomous vehicles. Apart from that, Volvo also stated that autonomous driving tech would be gradually introduced into the global markets with possible usage in mixed traffic situations where driverless cars without a human driver will share the road with other road users.

The article was adapted from an article at Nikkei Asian Review, which you can find here.